What is Search Engine Optimization (SEO)?

SEO is the process of making your website friendly to different search engines such as Google, Yahoo and Bing etc.

The outcome of an SEO campaign is getting your website listed on different search engines (especially Google) for certain keyword phrases where online users usually search for.

With effective SEO, websites could be listed on page 1 of search engines which is the main objective of an SEO campaign.

Being listed on page 1 of search engine will no doubt generate lots of traffic to your website.

Although SEO helps in getting traffic to your website at little or no cost, nevertheless, hard work, patience and continuous effort is needed.

So, when you start an SEO campaign, do persevere and enjoy the process.